14 Sep 2011

Bob Reitemeier, Chief Executive of The Children’s Society, said:

'While the Unicef report into children’s well-being highlights some critical issues, The Children’s Society believes it could have gone even further.

'We need to tackle the compulsive pressure that parents feel in this country to buy material goods for their children. We need to educate parents so they know what their children want, because our research has shown us time and again that what they want is time together with their families. 

'Income is a very important factor and will become more so. Our Well-being research revealed that young people whose family income has decreased are more than twice as likely to have low well-being than those whose family income has increased.

'The Children’s Society’s believes that children’s well-being should be a priority outcome measure for national and local government. If we are to formulate effective policy, it is imperative we listen to what children and young people tell us.'


For more information, please contact David Dinnage in The Children’s Society’s media team office on 020 7841 4422, 07775 600582 or david.dinnage@childrenssociety.org.uk. For out-of-hours enquiries please call 07810 796508

Notes to editors

The Children’s Society is a leading national charity, driven by the belief that every child deserves a good childhood. We provide vital help to the most vulnerable children, young people and families in our society through a range of services. Our services include helping young people to access legal services as well as supporting them through the legal process when no-one else will.